Continental Mills: Appoints Starbucks Veteran as CFO

Tukwila / WA. (cnm) Continental Mills Inc., the maker of Krusteaz and other well-known baking, breakfast and snack brands, has named Rachel Ruggeri as Chief Financial Officer and Senior Vice President. Prior to joining Continental Mills, Ruggeri spent over 16 years at Starbucks Coffee Company, contributing to the growth of Starbucks’ U.S. and global retail businesses, most recently serving as Senior Vice President of Finance, Americas. In her role at Continental Mills, Ruggeri will have responsibility for Finance, Accounting and Information Services, reporting to Continental Mills President Andy Heily. Ruggeri will also be a member of Continental Mills’ Board of Directors.

«Rachel is a high-caliber finance veteran who will bring significant value to Continental Mills and customers as we grow and continue to deepen our focus on the baking and breakfast mix categories», said Heily. «In addition, I believe Rachel will be a great fit for our positive culture, which is steeped in Continental Mills’ roots as a family-owned business».

Established in 1932, Continental Mills has found success with its flagship baking brand, Krusteaz, and other lines of speed-scratch mixes, which have increasing relevance for a new generation of families who are pressed for time but appreciate homemade foods and want to spend time together.

«I’m excited about the opportunity to contribute to Continental Mills’ future growth, working closely with Andy, John (Heily) and other members of Continental Mills’ first-rate executive team and organization, as well as our customers», commented Ruggeri. «Growing up and working in the Northwest, I’ve long been an admirer of the Krusteaz brand and am incredibly impressed by Continental Mills’ business and culture. I already feel at home».