Fornetti: enters Bulgaria, builds second plant in Ukraine

Kecskemet / HU. (wib) Fornetti Frozen Bakers Products and Trading Ltd. opened its first exhibition bakery in Bulgaria last week and added four additional stores since then. The company also plans to complete the construction of a new plant in Ukraine in 18 months. According to «Portfolio.hu» (citing «Napi Gazdaság») the plant will have a monthly capacity of 600 tons. Works on Fornetti’s second Ukrainian production base already started, founder and owner Jozsef Palasti told the newspaper(s).

The franchise´s Romanian unit is therefore more profitable than the Ukrainian and Serbian subsidiaries. Sales of the company in Romania grew by 20 percent on average in the past years and Fornetti plans to set up two logistics bases in order to meet growing demand. The projects will cost 1,3 million Euro each. Since Croatian sales are also on the rise, Fornetti has started to build a 1,5 million Euro logistics base near Zagreb. In Spain Fornetti is building up its presence in theme parks and multiplexes.

The company was founded by master baker Jozsef Palasti in 1997. It has always been a family oriented enterprise. In the last ten years the company has perfected a well organized and successful franchise system, it has substantially increased the number of its partners, created a uniform appearance in its shops, and standardized the quality of its products and processes from manufacturing to baking. The company has become Central and Eastern Europe´s leading franchise company in the fresh-baked pastry sector. In 2005 Franchise Europe (the European Union´s central franchise organization) ranked Fornetti number 3 on its list of top 500 companies.

Production capacity of the eight Fornetti manufacturing plants, located in six countries, is nearly 7.000 tons per month. The plants contain automated and semi-automated manufacturing and logistical equipment based on the latest technology available. The highest quality standards are guaranteed by the ISO 9001:2000 quality assurance system and IFS International Food Standards quality control system.

In addition to the headquarters and franchisees in Hungary, the franchise system has been successfully developed in Romania, Serbia, Croatia, Slovakia, the Czech Republic, Poland, Ukraine and Kuwait. In case you would like to learn more about fornetti, please visit their international web site.